Real Simple magazine’s January, 2008 issue was devoted to “218 best buys,” which, since they do a “best products” section every issue, is the magazine equivalent of the TV sitcom “flashback” episode – it’s just a rerun in disguise. Still, I like the magazine and the editor’s note framed the issue in a more interesting way: a list of the most reliable products and services. I can’t resist indulging in my own list.
- Hotel chain: Hampton Inn. I love staying at a Hampton Inn – they get all the details right, from the super-comfy bed to the curved shower curtain rod. They actually sell the products they use in their rooms and I plan to buy it all!
- Fast food joint: In-N-Out Burger. I’m never disappointed by a Double-Double, but I’m often disappointed when there is no In-N-Out nearby. (They’re only in 4 states: California, Nevada, Arizona, and Utah. Try one if you’re in the neighborhood.) Runner up: McDonald’s. After all, Ray Kroc was the innovator of reliability in fast food.
- Beauty products: Noxzema and Curel. Noxzema is the only product that keeps the acne at bay for me. I’ve used it consistently for at least 15 years. And every time I get bored with Curel and buy another brand of lotion I regret it.
- Clothing store: Talbot’s Petites is my go-to store for just about everything. I find that about 1 in 5 pieces actually fit me at Talbot’s, which is twice as good as most other stores. And no matter what the latest ugly fashion craze is, I can find at least one thing I want to buy every time I enter the store. I wish I could find a shoe store that works as well for me.
- General/discount store: Target. The best thing about Target is their excellent discrimination in product selection. I can depend on the fact that, if I bought it at Target, it’s a good value for the money.
- Book: The Fountainhead, by Ayn Rand. I’ve read it about a dozen times and every time I’m freshly amazed at the beauty of this novel.
- Cookbook: The Joy of Cooking. I don’t know how I’d get along without it. The basic cooking methods for just about every kind of food are indispensable. All the recipes work.
- Food: Kraft Original Macaroni and Cheese. Remember, this is a list of the most reliable things, not necessarily the best things. Have you ever made up a batch of this stuff and been disappointed?
- Drink: Coca-Cola. This one is reliable, and the very best.

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